Managing Technology and Innovation: An Introduction
Robert Verburg,J. Roland Ortt,Willemijn M. Dicke
ISBN: 9780415362290
Vydavateľstvo: Taylor & Francis
Rok vydania: 2005
Väzba: Paperback
Počet strán: 384
Dostupnosť: Na sklade
Pôvodná cena: 55,72 €
Výstavná cena:
39,00 €(t.j. po zľave 30%)
(Cena je uvedená vrátane 10% DPH)
Katalógová cena: 36.99 GBP
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Modern technology and innovation are vital to the success of all companies, be they hi-tech firms or companies seemingly unaffected by technology and innovation; whether established firms or business start-ups. This book focuses on understanding technology as a corporate resource, covering product development, design of systems and the managerial aspects of new and high technology. Topics investigated include: the internal organization of high technology firms the management of technology in society managing innovation dilemmas and strategies. The wide-ranging experience of the teachers and experts contributing to this book has resulted in an integrated, multi-disciplinary, textbook that provides an introductory overview to managing technology and innovation in the twenty-first century. This text is essential reading for students of business and engineering concerned with technology and innovation management.