The Mobile Marketing Revolution: How Your Brand Can Have a One-to-One Conversation with Everyone
Jed Alpert
ISBN: 9780071788182
Vydavateľstvo: McGraw-Hill
Rok vydania: 2012
Väzba: Hardback
Počet strán: 256
Dostupnosť: Na sklade
Pôvodná cena: 36,25 €
Výstavná cena:
29,00 €(t.j. po zľave 20%)
(Cena je uvedená vrátane 10% DPH)
Katalógová cena: 22.99 GBP
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The Mobile Marketing Revolution gives you the framework to listen to, empower, inform, engage, and enlist the very people on which your success depends. From fundraising to polling to selling products and services, this book shows how to use mobile messaging to turn even the briefest initial interaction into a permanent engaged relationship. Better still, you can achieve all this without expanding overhead or building campaigns from scratch, but instead by integrating mobile into your organization’s existing processes and practices.