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  1. Autor Názov titulu Vydavateľstvo Rok Cena
Drucker R. Oustsourcing in Clinical Drug Development Interpharm Press 2002 Na vyžiadanie
Majaro S. International Marketing. A strategic approach to world markers Routledge 1993 Na vyžiadanie
Belch G. E. Advertising and Promotion: An Integrated Marketing Communications Perspective McGraw-Hill 2002 Na vyžiadanie
McKiernan P. Strategies of Growth Routledge 1992 Na vyžiadanie
Witzel M. Fifty Key Figures in Management Routledge 2003 Na vyžiadanie
Oshaughenessy J. Comptetitive Marketing A Strategic Approach Routledge 1992 Na vyžiadanie
Clow K. E. Integrated Advertising, Promotion, and Marketing Communications Prentice Hall 2003 Na vyžiadanie
Green P. S. Winning PR Tactics Pitman Publishing 1994 Na vyžiadanie
Dibb Marketing 3rd European Edition Houghton Mifflin 1997 Na vyžiadanie
Intelliquest Preference Structure Measurement: Conjoint Analysis and Related Techniques AMA 2000 Na vyžiadanie
Amer. Mark. Ass. Marketing Masters AMA 1999 Na vyžiadanie
Bruner G.C. Marketing Scales Handbook: A Compilation of Multi-Item Measures AMA 2001 Na vyžiadanie
Fisk R.P. Services Marketing Self-Portaits: Introspections, Reflections, and Glimpses from the Experts AMA 2000 Na vyžiadanie
Davidson D.K. The Moral Dimension of Marketing: Essays on Business Ethics AMA 2002 Na vyžiadanie
Myers J.H. Segmentation and Positioning for Strategic Marketing Decisions AMA 1996 Na vyžiadanie
Cui G. Marketing to Ethnic Consumers: An Annotated Bibliography AMA 2000 Na vyžiadanie
Blankenship A.B. Marketing Research: State of the Art Perspectives AMA 2000 Na vyžiadanie
Clow K. E. Integrated Advertising, Promotion and Marketing Communications Prentice Hall 2003 Na vyžiadanie
Pelsmaker P. Marketing Communication: A European Perspective Prentice Hall 2004 Na vyžiadanie
Jobber D. Principles and Practice of Marketing McGraw-Hill 2004 Na vyžiadanie
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