Service Quality in Leisure and Tourism
Christine Williams, John Buswell
ISBN: 9780851995410
Vydavateľstvo: CABI International
Rok vydania: 2003
Väzba: Paperback
Počet strán: 256
Pôvodná cena: 62,60 €
Výstavná cena:
56,34 €(t.j. po zľave 10%)
(Cena je uvedená vrátane 10% DPH)
Katalógová cena: 45 GBP
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Termín dodania na našu pobočku v Bratislave je približne 2-3 týždne.
This book aims to develop an awareness of the underpinning theories of quality as applicable to leisure and tourism,including its characteristics and typology. Suitable for students and researchers, it shows how to evaluate critically the numerous quality management systems and techniques available within the context of the leisure and tourism business environment.